Global Television: How to Create Effective Television for the 1990's

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Global Television: How to Create Effective Television for the 1990's Overview

Evolving technologies such as fiber optics, high definition television, digital transmission, and computerization are expanding the possibilities, heightening audience expectations, and driving producers toward creating more complex and lavish yet more cost-effective international productions. This book examines and explains how technology and the demands of the marketplace are driving television into becoming truly global.